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Discover Why Hoppin’ is the Brand for You
The hospitality industry is in a constant state of evolution, always shifting to meet the changing needs and expectations of customers. However, few brands within the bar industry have taken such a bold and innovative approach as Hoppin’. If you’re searching for a franchise opportunity that blends modern technology, scalability, and strong community engagement, look no further than Hoppin’. This isn’t your typical bar or taproom—it’s a high-tech taproom that has set a new standard within the bar industry. With its unique self-pour technology, streamlined operations, and a focus on delivering unforgettable experiences, Hoppin’ has redefined what it means to run a successful bar.
Choosing the right franchise opportunity can feel like a daunting task, especially when it comes to the highly competitive bar industry. But Hoppin’ offers something that most other franchises can’t: a high-tech taproom model that is as scalable as it is profitable. Whether you’re looking to open your first location or expand into multiple markets, Hoppin’ is designed to grow alongside your ambitions. By harnessing cutting-edge technology like the self-pour tap wall, which simplifies drink service while enhancing the customer experience, this franchise opportunity stands out as a leader in the evolving landscape of the bar industry.
What makes this franchise opportunity truly exceptional is the combination of modern, tech-driven solutions and a strong sense of community. Hoppin’ is more than just a place to grab a drink—it’s a destination where patrons come together to socialize, enjoy live events, and engage in a shared experience. The high-tech self-pour system doesn’t just revolutionize the operational side of things; it also creates a more interactive and enjoyable atmosphere for customers. This unique approach sets Hoppin’ apart in the bar industry, offering franchisees a chance to be part of a brand that’s both cutting-edge and rooted in community values.
Founded in Charlotte, North Carolina, Hoppin’ is a prime example of a high-tech taproom that has disrupted the traditional bar industry with its forward-thinking business model. The brand has taken what used to be a time-consuming, inefficient process—waiting for a bartender, over-pouring, inconsistent service—and transformed it into an efficient, tech-enhanced experience. As a Hoppin’ franchisee, you’ll not only benefit from the proven operational model but also be at the forefront of the future of the bar industry. This franchise opportunity is designed for those who want to tap into a modern, profitable, and community-driven business that is built for long-term success.
If you’re looking for a franchise opportunity that offers high profitability, scalability, and a strong focus on customer experience, Hoppin’ is an ideal choice. This high-tech taproom has redefined what it means to operate in the bar industry, with its innovative self-pour technology, vibrant social atmosphere, and efficient operations. In this blog post, we’ll dive deep into the many benefits of owning a Hoppin’ franchise, exploring why it’s the smartest investment you can make in the ever-evolving world of the bar industry.
1. High-Tech Self-Pour System: An Operational Game-Changer
At the very core of Hoppin’s success is its groundbreaking high-tech self-pour tap wall system. This isn’t just a flashy gimmick—it’s a complete revolution in how bars operate. The system allows customers to pour their own drinks, and every 1/10 of an ounce is meticulously tracked, ensuring no drop goes unaccounted for. In today’s world, where efficiency is key and customers crave convenience, this system completely transforms the traditional bar service model. Imagine the typical bar scenario—customers crowded around a busy bartender, long wait times, and missed orders. The Hoppin’ system eliminates all of that. As a franchisee, you’ll be free from the typical stress of bar ownership: no more worrying about bartending delays, chaotic orders, or frustrated customers waiting for their drinks.
Instead, your customers have complete freedom. They can serve themselves from over 60 taps, offering a range of options that include craft beers, wines, cocktails, and more. It’s a tap wall that’s not just functional—it’s an experience. For customers who are picky, who like to try different things, or who don’t want to wait, the ability to pour their own drinks is game-changing. The sheer variety you offer through this system means there’s something for everyone, whether they want to sample something new or stick to their favorite drink.
But it’s not just about making things easier for your customers. This self-pour system is also a massive selling point for Millennials and Gen Z, who value interactive, hands-on experiences. These are the customers who want more than just a place to grab a drink—they want to engage with the process, feel empowered by choice, and share it all on social media. Having the freedom to pour a small tasting or go for a full glass on their terms gives them control over their experience in a way that traditional bars simply can’t match. In a time when people crave customization and personalization, Hoppin’s model meets the demand perfectly.
For you, the franchise owner, this high-tech system means so much more than happy customers. It significantly reduces your staffing needs because there’s no need for a large team of bartenders constantly taking orders and pouring drinks. With fewer staff, your labor costs drop, and the service remains seamless and efficient. Plus, the streamlined service enhances the overall experience for your customers—they don’t have to wait around, and they don’t feel rushed. Everything runs smoothly, from their first pour to their last sip.
And then there’s the added bonus of being able to better manage inventory. Since every ounce is tracked, you’ll know exactly how much product is being used, and nothing goes to waste. This means better control over your supplies and less product lost to over-pouring or spills. It’s an efficiency boost that goes straight to your bottom line, making your operation not only smoother but also more profitable.
Owning a Hoppin’ franchise puts you on the cutting edge of the bar industry. With fewer headaches, lower labor costs, and a better customer experience, you’ll have an operation that’s optimized for success in today’s fast-paced world. This isn’t just a bar—it’s a modern, technology-driven business that perfectly aligns with the expectations of today’s customer base. Whether you’re targeting Millennials, Gen Z, or anyone looking for a unique bar experience, this franchise opportunity puts you at the forefront of an evolving industry.
2. Impressive Profit Margins: A Proven Revenue Model
One of the most compelling reasons to consider owning a Hoppin’ franchise is its remarkable profit margins. In an industry where tight margins are more the rule than the exception, Hoppin’ stands out with gross profit margins that range from 75% to 82% at corporate-owned locations. This kind of profitability is rare in the bar industry, where bars often face significant challenges related to product loss, inefficient service, and over-pouring. The beauty of Hoppin’s model is that it tackles these common industry problems head-on, thanks to its high-tech self-pour system.
The self-pour technology at the heart of Hoppin’s operation plays a critical role in maintaining these strong profit margins. By minimizing product waste and ensuring that every single ounce of liquid is accounted for, Hoppin’ eliminates the guesswork that often plagues traditional bars. In a typical bar setting, over-pouring, free drinks, or spillage can quickly eat away at profits. But with Hoppin’s automated system, every drop that comes out of the tap is measured and tracked, giving franchisees complete control over their product and ensuring that nothing goes to waste.
Traditional bars have long struggled with product loss and inefficient service. Whether it’s from over-pouring generous drinks or the chaos that can arise during busy nights, the losses can add up quickly. Hoppin’s self-pour tap wall technology mitigates these issues by allowing customers to serve themselves in precise amounts. No longer do bartenders need to worry about getting the pour just right, or rushing to serve an overwhelming crowd. This automated system ensures that every customer gets exactly what they pay for, no more, no less, reducing the potential for waste. With every ounce accounted for, you know exactly how much product is being used, and more importantly, how much profit you’re making from every pour.
This proven revenue model means that every drop of liquid contributes directly to your bottom line, making Hoppin’ one of the most appealing franchise opportunities available in the bar industry today. The transparency and control that come with Hoppin’s system provide franchisees with a sense of security that’s hard to come by in the traditional bar model. No more worrying about inconsistent service or wasted product—everything is tracked, measured, and optimized for profit.
Because of these impressive profit margins, franchisees enjoy faster returns on their investments. This allows for greater financial freedom, whether you choose to reinvest in your existing business or expand to additional Hoppin’ locations. The profitability of this franchise opportunity gives you options—whether you want to scale quickly or fine-tune your single location for maximum revenue, Hoppin’ offers the flexibility to grow at your own pace.
In the increasingly competitive bar industry, finding a model that offers both high profitability and scalability can be challenging. But with Hoppin’, you’re investing in a system that has been proven to work time and again, delivering strong returns while minimizing the risks and challenges associated with traditional bar ownership. For those looking to grow in a profitable, modern, and scalable way, Hoppin’ represents a smart investment and a prime opportunity for success.
3. Minimal Product Waste: Efficiency at Its Best
In the bar industry, waste can have a serious impact on your overall profitability. It’s a problem that most traditional bars face, with the national average for beer keg waste hovering around a staggering 23%. This means that nearly a quarter of the product bar owners purchase—whether it’s beer, cider, or another beverage—never actually makes it into a customer’s glass. That’s money spent on product that never generates revenue, which can quickly erode profit margins. In a business where every ounce counts, that’s a massive hit to the bottom line.
However, at Hoppin’, waste is dramatically reduced thanks to its self-pour technology. The average waste at Hoppin’ locations sits at an incredibly low 3-4%—a drastic reduction compared to the industry norm. The reason for this low waste rate is simple: the self-pour system allows customers to pour exactly what they want, whether that’s just a small tasting of a new beer or a full pint of their favorite drink. There’s no over-pouring, no half-finished drinks, and no wasted product. Customers take only what they need, and nothing more, which means you’re able to sell more of the product you’ve already purchased.
Hoppin’s high-tech self-pour system also tracks every single ounce poured, ensuring that nothing goes unaccounted for. It’s a level of precision that traditional bars simply can’t match. By automating the process, Hoppin’ eliminates many of the common issues that lead to waste, such as over-pouring or staff mistakes. Not only does this ensure that your product is being used efficiently, but it also provides valuable insights into customer preferences, allowing you to optimize inventory and reduce waste even further.
The ability to give customers complete control over how much they pour leads to a much more sustainable operation. Whether customers are in the mood to sample several beers in small quantities or commit to a full drink, the choice is theirs, and the self-pour system makes sure they’re only paying for what they pour. For you as the franchise owner, this flexibility results in significantly less product waste, which translates directly into higher profitability. Fewer wasted ounces means more revenue retained, allowing your business to operate at a higher level of efficiency. It’s not just about serving drinks; it’s about making sure every drop counts toward your bottom line.
When you compare these waste reduction numbers to what’s common in the bar industry, it’s easy to see why Hoppin’ is such a standout franchise opportunity. Lower waste doesn’t just save you money—it gives you a competitive edge. In an industry where profit margins can be tight, minimizing waste is one of the best ways to maximize earnings. With Hoppin’, you’re getting a high-tech taproom model that’s designed to reduce waste while increasing revenue, making it an ideal business model for those looking to succeed in the competitive bar industry.
Ultimately, less waste means your product goes further, allowing you to increase profitability without increasing prices or volume. It’s a win-win scenario: customers get the customized experience they want, and you get the operational efficiency you need to run a successful, sustainable business. In a crowded market, Hoppin’s ability to minimize waste while delivering high profits sets it apart as one of the smartest franchise opportunities available today.
4. Reduced Staffing Costs: Run Lean, Operate Efficiently
This lean staffing model is not only a game-changer for profitability, but it also simplifies the day-to-day operations of running a bar. When you think about the traditional bar environment, it requires a large team to manage the influx of customers, especially during busy nights or events. You need bartenders mixing drinks, servers taking orders, hosts seating people, and kitchen staff preparing food—all of this adds layers of complexity and payroll costs. Hoppin’ turns this model upside down by leveraging its high-tech self-pour system, which significantly reduces the need for a large staff. Customers take charge of pouring their own drinks, which means the majority of your team can focus on enhancing the customer experience rather than rushing to serve them.
For franchisees, this reduced need for labor directly translates into lower payroll expenses. In an industry where staffing costs can eat away at your profits, keeping your team smaller means more money stays in your pocket. Instead of hiring and managing a large staff, you only need 2-3 full-time employees and 8-10 part-time employees to keep things running smoothly. Fewer staff means fewer complications—there’s less scheduling to manage, fewer employee-related issues to deal with, and overall, a much more streamlined approach to running your business. You spend less time on administrative tasks and more time growing your brand.
This streamlined approach doesn’t just save money—it allows you to concentrate on what truly matters: building relationships with your customers. With fewer employees to manage, you can dedicate more time and energy to creating memorable experiences for your guests, planning community events, and elevating the overall vibe of your Hoppin’ location. Imagine the freedom of being able to focus on the fun and engaging side of owning a bar, rather than constantly worrying about staffing and payroll. This shift in focus is what makes Hoppin’ such a unique franchise opportunity in the bar industry.
By running a lean, efficient operation, Hoppin’ doesn’t just simplify things—it sets the stage for long-term scalability. With fewer employees and a more efficient system in place, you have the potential to expand into additional locations much more easily than a traditional bar would. The same operational model that works for one location can be replicated in multiple markets, allowing you to grow without the typical challenges that come with scaling up. It’s a business model that’s not only profitable but also built for expansion. Whether you’re looking to own one bar or multiple, Hoppin’ provides a system that is adaptable and easy to scale.
For potential franchisees, running a lean, efficient operation is an essential part of maximizing return on investment. By minimizing labor costs and streamlining day-to-day operations, you’re setting yourself up for success from the start. The less time you spend managing logistics, the more time you can invest in growing your customer base and generating revenue. Hoppin’s model allows you to focus on what truly matters: creating a welcoming environment for customers, delivering exceptional experiences, and building a business that’s both profitable and scalable.
In an industry where managing staff is often the most time-consuming and costly part of the business, Hoppin’ takes a forward-thinking approach by minimizing those challenges. This makes it a smart franchise opportunity for entrepreneurs looking to enter the bar industry with a model that’s designed for efficiency and growth. The combination of high-tech solutions, low labor requirements, and a scalable business model sets Hoppin’ apart as a leading choice for anyone looking to invest in the future of the bar industry.
5. Wearable Technology: Enhancing the Customer Experience
Hoppin’ takes customer experience to the next level by leveraging wearable technology to provide a seamless and efficient journey from the moment guests walk in. When customers check in, they are handed a wristband that is more than just an accessory—it’s a powerful tool that tracks their pours and automatically tallies their tab in real-time. This eliminates one of the most common frustrations found in traditional bars: waiting for checks at the end of the night or struggling to close out tabs when it’s time to leave. No more waving down busy bartenders or waiting in line to pay. The entire experience becomes frictionless, leaving your customers with more time to enjoy the night.
This simple but effective technology allows customers to serve themselves and manage their own drinking experience, creating a level of convenience that is hard to match in the bar industry.
Customers can walk up to the self-pour tap wall, scan their wristband, and pour the exact amount of their desired drink. The wristband tracks every ounce, meaning the customer doesn’t have to worry about overspending or losing track of their tab. They know exactly what they’ve poured, and when they’re ready to leave, they can do so without the hassle of a lengthy checkout process.
For franchisees, this wearable technology provides a major operational advantage. It takes much of the transactional work out of the hands of staff, allowing them to focus on what really matters—delivering high-quality customer service, engaging with guests, and ensuring everyone is having a great time. Your team can concentrate on creating a welcoming and vibrant atmosphere, rather than spending time processing payments or closing out tabs. This not only makes for a better customer experience but also streamlines the overall operation, allowing the bar to run more efficiently and effectively.
For tech-savvy patrons, especially Millennials and Gen Z, this wristband system is a major attraction. These younger generations value convenience, efficiency, and experiences that feel modern and innovative. The futuristic feel of the wristband technology fits right into their expectations of what a night out should be. They’re used to technology making their lives easier, whether it’s through mobile apps, contactless payments, or self-checkout systems.
The wearable technology at Hoppin’ taps into that same desire for a streamlined, tech-driven experience that allows them to be in control. This makes them more likely to return, not just for the drinks and atmosphere, but for the overall experience that feels uniquely tailored to their needs.
Moreover, for franchisees, the wristband system offers more than just operational efficiency. It provides valuable data on customer preferences and drinking habits, which can be used for targeted marketing and personalized offers. You’ll know what your customers like to drink, how often they visit, and what events or promotions draw them in. This data is gold for developing marketing strategies that resonate with your audience. Whether it’s offering a special discount to frequent visitors or promoting a particular type of drink that’s popular among your regulars, the insights provided by the wristband system can help drive customer loyalty and increase repeat business.
This high-tech taproom solution not only enhances the customer experience, but it also positions Hoppin’ as a leader in the bar industry. By offering a modern, tech-forward approach to bar operations, Hoppin’ creates a space that appeals to today’s customers while also driving operational efficiency. For franchisees, this franchise opportunity combines the best of both worlds: the chance to run a business that’s innovative and future-proof, while still delivering the social and enjoyable experience that customers crave in a night out. By embracing technology that benefits both customers and staff, Hoppin’ is paving the way for the future of the bar industry.
6. A Diverse and Loyal Customer Base: 70% Female Demographic
Hoppin’ has successfully cultivated a predominantly female customer base—70% of its patrons are women. This isn’t just a happy accident; it’s by design. The brand has created an environment that feels safe, welcoming, and engaging for female customers, who enjoy live entertainment, the vibrant social scene, and the self-pour experience.
In a bar industry where many venues struggle to attract female customers, Hoppin’ stands out. This franchise opportunity allows you to tap into a loyal and enthusiastic demographic that values the unique atmosphere and amenities offered at Hoppin’. The female-forward demographic also opens up opportunities for specialized promotions, events, and brand engagement that many other bars simply can’t offer.
As a franchisee, this gives you a significant advantage in the marketplace. A loyal, diverse customer base means consistent business and frequent repeat customers. Hoppin’s ability to attract such a customer base makes it an incredibly attractive franchise opportunity for those looking to break into the bar industry.
7. Community Engagement: A Hub for Social Events
And Good Vibes
Hoppin’ is much more than just a high-tech taproom—it’s a true community hub, a place where people from all walks of life come together to relax, socialize, and have fun. It’s the kind of spot that becomes a go-to destination for locals looking to unwind after work, meet up with friends, or celebrate special occasions. Whether it’s the buzz of live music, the competitive spirit of trivia nights, the fun of music bingo, or the beats from your favorite local DJs, Hoppin’ creates a vibrant, lively atmosphere that keeps people coming back week after week. The event calendar is always packed with something for everyone, giving your customers plenty of reasons to make Hoppin’ their regular hangout.
When you become a Hoppin’ franchisee, you’re not just running a bar—you’re becoming a central figure in your community’s social scene.
You’ll be the one creating memorable moments, whether it’s through casual happy hours, birthday celebrations, or larger private gatherings. The beauty of Hoppin’s model is that it’s versatile enough to host a variety of events, so you’re never limited to just one type of customer. From after-work drinks to weekend parties, you’ll be providing a space where people can connect, relax, and enjoy themselves in a fun, laid-back environment.
This community engagement is a powerful driver for the success of your franchise. When people feel connected to a place and have a great time there, they naturally become your best marketers. Word-of-mouth marketing is one of the most effective tools for building a loyal customer base, and Hoppin’ taps into that by creating an environment people want to talk about. When customers associate your bar with fun, positivity, and good vibes, they’re not only more likely to return themselves—they’ll also bring their friends along and encourage others to visit. Whether they’re sharing their experiences on social media or chatting with coworkers about their favorite trivia night, your customers will do much of the marketing for you.
In addition to creating a memorable atmosphere, Hoppin’ enhances the customer experience by partnering with local food vendors and restaurants.
By offering a rotating selection of food trucks or nearby restaurant partnerships, you’re giving your customers access to great food without the high operational costs of running an in-house kitchen. This not only diversifies what you can offer but also strengthens your connection to the local business community. Supporting local vendors fosters a sense of camaraderie and collaboration, which adds to the overall community-focused vibe of your bar.
This food partnership model offers tremendous advantages for franchisees. Instead of investing in kitchen equipment, staff, and inventory, you can focus entirely on what Hoppin’ does best: delivering an exceptional drink and entertainment experience. This keeps your overhead low while still providing customers with the full-service bar experience they expect. By bringing in food partners, you can meet the needs of a diverse crowd—whether they want a quick bite during happy hour or something more substantial during an event—while minimizing your own operational burden.
Owning a Hoppin’ franchise truly puts you at the heart of your community. You’re not just offering drinks; you’re offering a place where memories are made, where friends gather, where new connections are formed, and where people come to have a great time. You’ll have the opportunity to build relationships with your customers, many of whom will become repeat visitors and even regulars who see your bar as their go-to spot for any night of the week. This community-driven model leads to strong repeat business, which is the backbone of long-term success in the bar industry.
By fostering a positive atmosphere and making community engagement a priority, Hoppin’ doesn’t just create a loyal customer base—it becomes a vital part of the neighborhood.
Whether you’re hosting special events, promoting local food partnerships, or simply offering a welcoming space for people to unwind, you’ll be building a brand that’s loved by locals. This is what makes Hoppin’ such a compelling franchise opportunity in the competitive bar industry. It’s not just about serving drinks—it’s about becoming an integral part of your community and enjoying the rewards of creating memorable experiences for your customers.
8. Franchisor Support: Marketing, Branding, and Social Media Done for You
One of the major advantages of owning a Hoppin’ franchise is the extensive franchisor support provided to every franchisee. From marketing to branding to social media management, the Hoppin’ corporate team handles the heavy lifting, ensuring that your franchise is well-positioned in a competitive marketplace. For many business owners, marketing and online presence can be time-consuming and overwhelming, but with Hoppin’, you can leave those worries behind. Social media management is handled entirely in-house by an experienced team that knows how to craft engaging content, interact with your audience, and build an online community around your brand. This allows you, as the franchisee, to focus on the most important aspects of your business—day-to-day operations and delivering an exceptional customer experience—without having to stress about keeping up with the latest online trends or algorithms.
One of the standout benefits of being part of the Hoppin’ franchise family is the dedication to brand consistency. In the bar industry, brand consistency is crucial for building and maintaining customer trust. When customers visit a Hoppin’ location, they expect a certain level of professionalism, atmosphere, and appeal, and the corporate team ensures that every location delivers on that expectation. Whether it’s the design of your taproom, the tone of your social media posts, or the look and feel of your marketing materials, Hoppin’ excels at providing branding support that keeps your franchise in line with the overall brand identity. This attention to detail not only builds brand loyalty but also helps attract new customers who recognize and trust the Hoppin’ name.
Franchisees benefit from having the backing of an experienced team that knows exactly how to drive business, generate buzz, and build a loyal customer base. The marketing and branding support provided by the franchisor isn’t just about handing you a checklist—it’s a comprehensive, hands-on approach that ensures your location is well-positioned for success from day one. With the franchisor managing key aspects of online marketing, social media campaigns, and branding efforts, franchisees are free to focus on the parts of the business that truly matter: serving customers, building relationships, and creating memorable experiences in the taproom.
In the bar industry, where marketing and branding can often make or break a business, the franchisor support offered by Hoppin’ is invaluable. It gives franchisees a significant leg up in a competitive market, allowing them to start strong and sustain that momentum over time. The fact that Hoppin’ handles the heavy lifting when it comes to marketing and branding is one of the key reasons why this franchise stands out as such an attractive opportunity. You’re not left to figure things out on your own—you have an entire team of experts dedicated to helping you succeed. Whether it’s launching new promotions, engaging with customers on social media, or creating a consistent brand voice, you have the support you need to thrive.
The support doesn’t end with marketing, either. Hoppin’ also provides operational guidance, helping franchisees navigate the day-to-day challenges of running a bar. Whether it’s advice on staffing, inventory management, or event planning, Hoppin’ gives you the tools and resources to run a successful operation. By providing such extensive support, the franchisor makes it easier for you to focus on building relationships with your customers, creating a welcoming environment, and driving repeat business—all while knowing that your marketing and branding efforts are in capable hands.
Ultimately, this level of franchisor support is what makes Hoppin’ a top franchise opportunity in the bar industry. You’re not just investing in a business—you’re joining a team that is committed to helping you succeed. From social media management to branding consistency and marketing strategy, Hoppin’ takes care of the details so you can focus on what really matters: running a business that’s profitable, scalable, and built for the long term. In an industry where visibility and customer loyalty are crucial, having the backing of an experienced franchisor is what sets Hoppin’ apart from other franchise opportunities.
A Hoppin’ Investment
Owning a Hoppin’ franchise is about being part of a movement that’s shaping the future of the industry. With its high-tech self-pour system, streamlined operations, high profit margins, and strong community engagement, Hoppin’ offers an innovative, future-proof business model that sets franchisees up for long-term success. When you invest in Hoppin’, you’re joining a family of passionate, forward-thinking entrepreneurs who are redefining the bar experience. Bottom of FormBottom of Form